TDS custom illustration services produce bespoke visual artwork tailored to your brand — from editorial illustrations and character systems through to icon sets, spot illustrations, and infographic artwork. Custom illustration is one of the most powerful tools for brand differentiation: it communicates personality, builds recognition, and creates visual experiences that stock photography simply cannot replicate. Every illustration is produced under Creative Director oversight to ensure on-brand consistency.
Illustration at TDS covers everything from single spot illustrations to full illustration style systems — all on-brand, all production-ready.
A defined illustration style — style guide, colour palette, line weight, character design, and scene-building rules. Ensures every illustration looks like it belongs to the same brand world.
Narrative, conceptual, and explanatory illustrations for reports, articles, presentations, and marketing materials. Communicates complex ideas through compelling visual metaphor.
Brand mascots, character systems, and persona-based illustrations. Characters designed with consistent proportions, expression sets, and poses for use across multiple applications.
Bespoke icon libraries designed to your brand's visual language — line, filled, or two-tone styles. Delivered as SVG with consistent grid sizing and optical alignment.
Individual illustrations for specific use cases — hero graphics, empty states, onboarding screens, social media posts, and website section art. Fast turnaround on individual pieces.
Data visualisation, process diagrams, and conceptual infographics designed for reports, presentations, and digital content. Information made visually compelling.
Illustration briefs are managed through TDS's standard request workflow — clear brief in, production-ready artwork out.
You submit an illustration brief via the TDS request portal — subject matter, intended use, style references, and any brand guidelines. We confirm scope and timeline within 24 hours.
A rough concept sketch is presented for directional approval before full rendering begins. Catches any misalignment early without wasting production time.
Finished illustration delivered for review. Two rounds of revisions included. Feedback managed via Slack for fast turnaround.
Production-ready files delivered in agreed formats (SVG, PNG, AI). All source files included. Assets archived in your shared asset library for future use.
TDS illustrators adapt to your brand's visual language — not a house style. Every piece is purpose-designed for your brand and audience.
Every illustration is reviewed by a Creative Director before delivery. Consistent quality across every piece, every time.
Under a TDS subscription, illustration requests are unlimited — no per-piece billing, no scope discussions. Just brief it and receive it.
Month-to-month subscriptions. Scale illustration output up or down as campaigns and projects demand.
Apply your custom illustrations across marketing collateral — brochures, ads, reports, and presentations.
Combine custom illustration with professional report layout for publications that are as beautiful as they are informative.
Build a full visual identity system that includes illustration style as a core component of your brand's visual language.
Book a no-obligation discovery call. We'll review your brand and show you how custom illustration can differentiate you in your market — starting within the week.