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What Digital Ad Creative
Design Services Does
TDS Include?

TDS digital ad creative design services cover every paid channel — Google Display, Meta, LinkedIn, YouTube, programmatic, and retargeting — producing on-brand, conversion-focused creatives at the speed your media budget demands. Poor creative is the number one cause of digital ad underperformance. Strong ad creative can improve click-through rates by 3–5× against weak creative on the same budget. Every TDS ad set is reviewed by a Creative Director before delivery.

What's Included

What does digital ad creative design include
in a TDS subscription?

Every tier includes the full digital advertising creative suite. All formats, all sizes, all channels — no per-asset fees.

Display Banner Ads

All standard IAB sizes — leaderboard, MREC, half-page, billboard, and more — designed for Google Display Network, programmatic, and direct publisher placements.

Social Media Ads

Meta feed, story, and reel ads. LinkedIn sponsored content and message ads. Twitter/X promoted posts. Pinterest promoted pins. All sized and formatted to platform specs.

Animated & HTML5 Ads

Animated GIF and HTML5 banner formats with looping motion — higher engagement rates than static equivalents on display and programmatic placements.

Retargeting Creatives

Audience-specific retargeting sets — product-focused, abandonment, and loyalty messages — designed to re-engage warm audiences with relevant, sequenced creative.

A/B Test Variants

Multiple creative variants across headlines, imagery, colour treatments, and CTA approaches — structured for split testing and performance learning cycles.

Campaign Concept & Copy

Campaign concepting and ad copywriting available alongside design — headlines, body copy, and CTA text crafted for each platform's tone and character limits.

How It Works

How does TDS deliver
digital ad creative?

TDS ad creative production is built for media team velocity — fast briefing, rapid turnaround, and seamless iteration as campaign data comes in.

01

Campaign Brief

Submit your campaign brief via Slack or TDS's task portal — including objective, audience, channels, formats required, and any existing copy or messaging direction.

02

Creative Development

TDS produces a master creative concept, then adapts across all required sizes and variants. Creative Director reviews before delivery to ensure on-brand, platform-optimised output.

03

Delivery & Upload-Ready Files

All files delivered in upload-ready formats — PNG/JPG for static, GIF for animated, ZIP for HTML5. File sizes verified against each platform's ad specifications.

04

Iteration & Refresh

As campaign data arrives, TDS produces refreshed or variant creatives based on performance learnings — at 48-hour turnaround, keeping your creative fresh without delays.

Turnaround
Standard Ad Set
48 Hours
Animated / HTML5 Set
3–5 Days
A/B Variants
Same Turnaround
CD Review
Every Delivery
Why TDS

Why choose TDS for
digital ad creative?

Media-Team Speed

48-hour turnaround on standard ad sets means your media team never waits on creative. Brief today, upload tomorrow — the velocity your campaigns need.

On-Brand Every Time

Every ad is built against your brand guidelines with Creative Director QA. No off-brand colours, wrong fonts, or inconsistent messaging — regardless of who submitted the brief.

Unlimited Volume

No per-asset fees. Your subscription covers as many ad sets, sizes, and variants as your campaigns require — so you can test more creative without budget anxiety.

No Lock-in Contracts

Scale up production for a campaign sprint, then pause when the campaign ends. TDS subscriptions are month-to-month — your production volume drives the decision.

Related Services

What other services complement
digital ad creative?

FAQ

Frequently asked questions
about TDS digital ad creative design

What digital ad formats does TDS design?
TDS designs all major digital ad formats including Google Display Network banners (all standard IAB sizes), Meta/Instagram feed and story ads, LinkedIn sponsored content, YouTube thumbnail and pre-roll frames, animated GIFs, HTML5 banners, and retargeting creatives across all major platforms.
How quickly can TDS turn around a digital ad set?
Standard digital ad sets — a single concept across multiple sizes — are delivered within 48 hours. Complex animated or HTML5 ad sets typically take 3–5 business days depending on the number of variants and animation complexity.
Does TDS create ad creative for A/B testing?
Yes. TDS regularly produces multiple creative variants for A/B and multivariate testing — different headlines, imagery approaches, CTA treatments, and colour variants — to support performance marketing optimisation.
Can TDS design ads for a campaign that's already running?
Absolutely. TDS can produce additional sizes, variants, or refreshed creatives for live campaigns with 48-hour turnaround. Just brief the existing campaign context and new requirements via Slack.
Does TDS write copy for digital ads or just design them?
TDS can provide both. Copywriting for ad headlines, body copy, and CTAs is available as part of the subscription — either as a standalone request or as an integrated creative and copy brief.
Get Started

Ready to run ads with creative
that actually converts?

Book a no-obligation discovery call. We'll review your current ad creative and show you exactly how TDS can improve output speed and quality.