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Industry — Government

Design as a Service for
Government Agencies

Government agencies face a unique design challenge: produce high-quality, accessible communications that serve diverse public audiences — while operating within brand frameworks, procurement rules, and accessibility standards that most external designers aren't equipped to navigate. TDS delivers accessible, framework-compliant design for federal, state, and local government agencies that need consistent output at pace without the overhead of expanded in-house teams.

The Challenge

What creative challenges do
government agencies face?

Accessibility compliance is non-negotiable

Government digital assets must meet WCAG 2.1 AA standards. Most external design providers lack the knowledge to produce accessible outputs — creating compliance risk and rework cycles that delay delivery.

Brand frameworks constrain but don't eliminate design complexity

Working within the Australian Government Brand Framework or state equivalents doesn't simplify the design workload — it adds a layer of constraint that requires experienced designers familiar with government communication standards.

Public campaigns require multi-channel design at scale

A public information campaign covering digital, print, outdoor, and broadcast requires enormous design volume. Internal teams rarely have the capacity to execute at the scale required within campaign timelines.

Annual reports and accountability documents must be exemplary

Annual reports, budget papers, and parliamentary submission documents are scrutinised by media, stakeholders, and the public. Poor design reflects directly on the agency's professionalism and public accountability.

What TDS Produces

What deliverables does TDS produce
for government clients?

Public Information Campaigns

Multi-channel campaign design across digital, social, print, and outdoor — built for diverse public audiences with accessibility and cultural sensitivity front of mind.

Annual Reports & Publications

Agency annual reports, budget documents, parliamentary submissions, and public accountability publications designed to the highest presentation standard.

Accessible Digital Assets

WCAG 2.1 AA-compliant web page designs, accessible PDFs, digital publications, and service interface design that serves all citizens equitably.

Internal Communications

Staff communications, intranet design, change management materials, and internal campaign assets that engage employees across large agencies.

Signage & Wayfinding

Physical signage, wayfinding systems, and environmental design for government facilities, public services, and community infrastructure.

Event & Stakeholder Materials

Conference design, ministerial briefing documents, stakeholder presentation decks, and community consultation materials for public engagement programs.

FAQ

Frequently asked questions
about TDS for government agencies

Does TDS design to WCAG accessibility standards for government digital assets?
Yes. TDS designs digital assets with WCAG 2.1 AA compliance in mind — including colour contrast ratios, text sizing, alt text provisions, and accessible PDF document structure. We work within your agency's accessibility framework and can provide accessibility-annotated Figma files for developer implementation.
Can TDS work within Australian Government Brand Framework guidelines?
Yes. TDS designers are familiar with Commonwealth and state government brand frameworks and can design within prescribed guidelines while maximising visual clarity and communication effectiveness.
How does TDS handle procurement requirements for government clients?
TDS can work within government procurement frameworks including providing quotes, participating in panel arrangements, and operating under standard government contract terms. Contact us to discuss your agency's specific procurement pathway.
Can TDS design public information campaigns for government agencies?
Yes. Public health campaigns, community awareness programs, policy communication campaigns, and emergency information assets are all within TDS's scope. We design for multi-channel deployment across digital, print, outdoor, and broadcast media.
Get Started

Ready to improve your agency's
design output?

Book a no-obligation discovery call. We'll discuss your agency's design needs, procurement pathway, and how TDS can deliver consistent, accessible communications — starting within the week.

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