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Built For — Content Managers

Design Services for
Content Managers

Content managers are the engine of any marketing operation — but most are throttled by a single, critical bottleneck: design capacity. You have the strategy, the calendar, the copy, and the brief. What you need is a design team that moves as fast as your content pipeline. TDS gives content managers unlimited design output on a 48-hour turnaround — so your editorial calendar never stalls waiting for assets.

The Problem

What design problems do
content managers face?

The design team is always the bottleneck

You brief content three weeks in advance, it's approved two weeks out, and then it sits in a design queue for ten days. By the time the assets arrive, the campaign timing has shifted or the moment has passed. Design bottlenecks are content bottlenecks.

Inconsistent design quality erodes brand credibility

When social graphics are produced by one person, blog headers by another, and email assets by a third, the result is brand fragmentation that content managers can see clearly but can't fix without design resource. TDS brings Creative Director consistency to every asset.

Canva and DIY tools create a quality ceiling

Canva solves the speed problem but creates a quality ceiling. Content that looks like a Canva template signals to audiences that the brand doesn't invest in its own presentation — undermining even excellent written content.

Volume demands are growing, not shrinking

More channels, more formats, more posting frequency. The volume of design assets required to execute a modern content strategy is doubling year on year — and no single freelancer or internal designer can keep pace indefinitely.

What TDS Produces

Design assets TDS produces
for content managers

Social Media Content

Instagram, LinkedIn, Facebook, TikTok, and Pinterest — feed posts, stories, carousels, and cover frames in all platform-optimised dimensions.

Blog & Article Headers

On-brand header images for blog posts, pillar pages, and long-form content — designed to increase click-through and set editorial tone.

Email & Newsletter Design

EDM header graphics, newsletter layouts, promotional email design, and transactional email templates for all major email service providers.

Infographics & Data Visuals

Long-form infographics, data visualisations, stat graphics, and process diagrams that turn complex content into shareable visual assets.

Content Templates

Branded template libraries in Canva or Figma that your team can populate independently — maintaining brand consistency without requiring a designer for every post.

Ebooks & Gated Content

Ebook layouts, whitepaper design, research report formatting, and lead magnet visual design that converts traffic into subscribers.

How It Works

How TDS fits into a content
manager's workflow

Brief via portal

Submit design requests through the TDS project portal with your brief, reference assets, copy, and deadline. No email chains, no Slack back-and-forth — one centralised workflow.

48-hour delivery

Standard content assets — social graphics, blog headers, email designs — are delivered within 48 hours. Complex multi-asset campaigns allow 3–5 business days.

Revisions included

Every deliverable includes revisions. Provide feedback directly in the portal and the revised asset is returned promptly — no additional cost, no scope disputes.

FAQ

Frequently asked questions
about TDS for content managers

How does a content manager submit design requests to TDS?
Content managers submit requests through TDS's online project management portal. Each request includes a brief, reference assets, and deadline. Standard requests are turned around within 48 hours, with revisions included. Most content managers find they can manage their entire design workflow through the portal without any back-and-forth delays.
Can TDS produce branded content templates that my team can reuse?
Yes. TDS regularly builds branded template libraries for content teams — including social media post templates, blog header formats, email newsletter layouts, and infographic frameworks. These allow your team to produce volume content independently while maintaining brand consistency.
Does TDS design content for all major social platforms?
Yes. TDS produces optimised content dimensions for Instagram, Facebook, LinkedIn, Twitter/X, Pinterest, TikTok, and YouTube — including feed posts, stories, cover images, and ad formats. All assets are delivered in the correct dimensions with export specs for each platform.
How many design requests can a content manager submit per month?
TDS subscriptions allow unlimited design requests. There is no cap on the number of requests submitted — the subscription covers as many assets as your content calendar requires, with one active request processed at a time on the Growth tier and multiple concurrent requests on the Scale tier.

Further Reading

Learn
Content Design Strategy
Glossary
Content Design
Insights
Creative Brief Mastery
Get Started

Ready to remove the design
bottleneck from your content pipeline?

Book a no-obligation discovery call. We'll map your content calendar and design needs — and show you how TDS delivers every asset on time, every week.

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