Design Subscription Comparison

TDS vs Kimp: Which Design Subscription Is Better for Your Business?

Kimp and TDS both offer unlimited design subscriptions — but they occupy very different positions in the market. Kimp is a cost-efficient graphic and video design service built for volume. TDS is a senior-led creative department built for businesses that need strategy, photography, and web development alongside consistent design output. Here's how they compare.

Our verdict Kimp is strong for high-volume, simple graphic and video design at a lower price point. TDS is the better choice for businesses that need a Creative Director, brand strategy, photography, or web development — a full creative team, not just a design queue.

TDS DaaS From $3,500 / month

Senior Creative Director on every brief
Brand strategy included
Photography included (Scale & Custom)
Video production (full pipeline)
Web design & development
Month-to-month — no lock-in
48-hour turnaround on standard briefs
Unlimited requests & revisions
Higher price point than Kimp

Kimp From $599 / month

Affordable graphic design plans
Video design/editing available
Unlimited requests & revisions
Month-to-month
No Creative Director
No photography
No web development
No brand strategy
Designer quality varies

Side-by-Side

Feature-by-Feature Comparison

Feature	TDS DaaS	Kimp
Starting Price	$3,500 / month	$599 / month (graphic) / $995 / month (graphic + video)
Contract Terms	Month-to-month, no lock-in	Month-to-month
Creative Director	Named CD on every brief — all plans	None — dedicated designer only
Photography	Included (Scale & Custom plans)	Not included
Video Production	Full pipeline — brand films, social, motion	Video editing / motion graphics (Kimp360 plan)
Web Design & Development	Included	Not included
Brand Strategy	Included	Not included
Brand Identity Design	Full system — all plans	Logos and brand assets
Turnaround Time	48 hours (standard briefs)	24–48 hours
Revisions	Unlimited	Unlimited
Designer Quality Level	Senior, CD-reviewed on every brief	Variable quality across team
Source Files / IP	Full IP ownership, all source files	Full IP ownership
Onboarding	5-day brand immersion	Standard onboarding
Best For	Growth-stage & mid-market needing full creative capability	SMBs needing high-volume graphic & video design at low cost

Pricing Breakdown

What Does Each Plan Actually Cost?

Feature	Kimp	TDS DaaS
Graphic design plan	$599 / month	$3,500 / month (Growth)
Graphic + video plan	$995 / month	$7,000 / month (Scale)
Creative Director	Not included	Included — all plans
Photography	Not included	Included (Scale & Custom)
Web Development	Not included	Included
Brand Strategy	Not included	Included
Lock-in Contract	None	None

Honest Assessment

Pros & Cons of Each Service

TDS DaaS — Pros

Senior Creative Director reviews every brief before production
Photography included — no separate vendor needed
Full video production pipeline, not just editing
Web design and development included
Brand strategy drives creative decisions
Dual-studio model enables overnight delivery for Australian clients

TDS DaaS — Cons

Higher monthly cost — not suitable for micro-budgets
More than needed if you only want simple recurring graphics

Kimp — Pros

Low entry price for graphic design ($599/month)
Video editing available on combined plan
Fast turnaround on standard requests
Unlimited requests and revisions
No lock-in contract

Kimp — Cons

No Creative Director — no strategic oversight
No photography production
No web design or development
No brand strategy capability
Designer quality can vary across the team

Decision Guide

When to Choose TDS vs Kimp

Choose TDS if you need:

A Creative Director embedded in your business
Brand strategy alongside execution
Photography art directed and coordinated for you
Full web design and development
Video production from concept to delivery
A senior creative team, not a task queue

Choose Kimp if you need:

High-volume graphic design at low monthly cost
Social media graphics, ads, and marketing collateral
Video editing and basic motion graphics
A tight budget under $1,000/month

FREQUENTLY ASKED

Common questions about TDS vs Kimp

Is TDS more expensive than Kimp?

Yes. Kimp starts at $599/month for graphic design or video design, and $995/month for both. TDS starts at $3,500/month but includes a senior Creative Director, brand strategy, photography, web development, and a full creative department — not just task execution.

Does Kimp include a Creative Director?

No. Kimp assigns a dedicated graphic designer or video designer to your account. There is no Creative Director providing strategic oversight. TDS includes a named, senior Creative Director on every brief across all plans.

Does Kimp include photography?

No. Kimp focuses on graphic design and video editing. It does not include photography. TDS includes photography — product, lifestyle, and brand — within its Scale and Custom plans.

Does Kimp do web design?

Kimp offers limited web graphic support but does not provide full web design and development. TDS includes complete web design and development — from wireframe to live deployment — as part of its subscription.

Who should choose TDS over Kimp?

Choose TDS if you need strategic creative leadership, photography, full web development, video production, and brand strategy under one subscription. Choose Kimp if you need a high volume of graphic design and video editing tasks at a lower monthly price point.

GET STARTED

Ready for a creative team with
real strategic depth?

Book a 30-minute call with our team. We'll walk you through the TDS model, answer your questions, and outline a subscription scope tailored to your business goals.

Book a Free Call View Plans & Pricing